Purpose: The Major/Minor Expo is an LSA event put on by the Newnan Advising Center, who acted as the client for this project. This event for first- and second-year students brings together departments within the college to allow them to explore their options for declaring majors and minors. This redesign coincided with the event moving to a more complex space, requiring special attention be paid to wayfinding. Photography is combined with hand-drawn elements and typography to reflect the casual and welcoming nature of the event.